Approval entails both the right and the obligation to use the “Approved” stamp from Innsamlingskontrollen on all printed and digital materials, as well as in other promotional materials and communications with donors.
The “Approved” stamp consists of the Fundraising Control logo, with the word “Approved” below it. This is available in three versions: colored, black, and white.
Variations of the Collection Control “Approved” Stamp
The use of the Fundraising Control “Approved” stamp indicates that the organization:
Is transparent about organizational and accounting matters
Meets strict accounting requirements
Is subject to external oversight
Helps distinguish reputable organizations from those that are not.
Where is the IK logo?
The “Approved” stamp from the fundraising audit must be used in all (marketing) communications.
Website
Social media (e.g., Facebook “cover art” and fundraising campaigns)
Advertisements, print, and online
TV commercials and informational videos that showcase the organization